PAPER – Ref.
Parameters for the monitoring of demand for
office markets in São Paulo – Brazil.* Paper
presented at the ARES 15th Annual Meeting TAMPA - FLÓRIDA U.S.A -
The current work aims to supply an unfulfilled demand for high quality
information about Real Estate Market, supporting market analysis both from
a comparative as well as from an statistic viewpoint.
The starting point to develop a methodology to build this database
was classify the regions that were particularly important and to compile
the constructive aspects of the commercial building.
The database is fed quarterly with information concerning occupancy
since June 1996.The variables were chosen in order to be meaningful and
comparable so as to satisfying multiple needs. The main reference of the
database is represented by office units, both in its original conception as
well as how later redefined by the tenants.
The results obtained by crossing variables, as allowed by the
software, showed the methodology applied provides different approaches to
the same market. Such results support the design of office buildings and
show the demand for office space. The study of the space occupied includes
the use of the Standard Industry Classification (SIC).
This development of this
methodology made it possible to research the behavior of a variety of
information regarding the Real Estate Market, so as to put in evidence
outstating data as shown in the current work.
Once comparable parameters
were given, the system proved effective both in generating generic
information as well as in highly specific information.
WORDS: research; office building; methodologies; variables; parameters
*About the author: CAMARGO-GHIU, Denise de – Architect and Urban Planner by Mackenzie University (1992)
– Postgraduated “Latu-sensu” – Real Business
–Armando Álvares Penteado Foundation FAAP/ Secovi - SP (1994).
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